Graphic Design

When Designing a Page:

• Design page to match content
• Link pages with an 3 pica wide eyeline
• One topic per module
• Should take topics from your web brainstorming sheet
• Main story should be with the dominant module
• Keep consistent spacing throughout spread
• Between modules - 1 or 2 picas
• Within modules - tight spacing
• Eyeline - expanded spacing
• Use your spacing to direct the eye
• Plan space! Don't slap stuff in to fill space!
• Plan dominant element (story and picture) to contrast with smaller modules (vertical and horizontal pictures, big and small pictures, etc.)
• You can also use the My-Click-N-Gos in the design tab on Jostens as a guide when designing your page

Fonts:

• Headlines: Big and bold font!
• Body Copy: 12 pt Franklin Gothic Book
• Captions: 9 pt Franklin Gothic Cd

Color:

• Use TRADITIONAL color family as basis
• Use 1-2 colors on page
• Pull color out of dominant photo for main color

Helpful Links:

• Design Guide
• Modular Design Ideas

More in-depth how to:

• When you are on the page there will be a bar on the right side and you want to click on "designs" and then there will be a scroll down menu and you want to find "my click-n-gos". You can then drag in the different options to create your layout.
• To insert pictures, you click on the "images" tab and scroll through the options until you see your page subject, and then you can drag the picture you want into any of the blue boxes that say "drag image here" on them.